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Strange Logo.

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Jun 30th 2003#111030 Report
Member since: Sep 16th 2002
Posts: 1876
http://www.sherwin-williams.com/default.asp

Their logo seems kinda strange to me... I mean the Earth getting covered in thick, red stuff? With words "Cover The Earth". Sure as heck doesn't make me want to but their paint.

Discuss.
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Jun 30th 2003#111034 Report
Member since: Aug 10th 2001
Posts: 793
Yhea... they also chose thw owsr color they could have chosen...

C'mon with all the wars and conflicts around the globe... having your logo be The Earth covered with red... your not giving a good message...
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Jun 30th 2003#111077 Report
Member since: Mar 18th 2001
Posts: 6632
That logo is probably like 30 years old, it has nothing to do with the wars...
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Jun 30th 2003#111078 Report
Member since: Mar 3rd 2002
Posts: 147
30 years... Think more like 60 years... It's been pretty much their corp identity logo for a very long time...
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Jun 30th 2003#111079 Report
Member since: Mar 18th 2001
Posts: 1501
I've had a particular fondness for that logo for 40 years, though I must admit that I prefer the older, simpler version over the new, "slicked-up" version.
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Jun 30th 2003#111082 Report
Member since: Mar 28th 2001
Posts: 1109
i think most of us won't find it strange because we are just used to it .
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Jun 30th 2003#111092 Report
Member since: Sep 6th 2001
Posts: 3893
Yeah... I dont think that has any relation to the wars. Its just their slogen to become the worlds "most used" paint... or something along those lines :P
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Jun 30th 2003#111116 Report
Member since: Aug 10th 2001
Posts: 793
I did not mean than they did this logo with the war symbol idea... I just pointed the possible interpretation of their logo...

Still red is nota common color ofr a logo... its to much an agresive color... blood as always been red!
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Jun 30th 2003#111118 Report
Member since: Sep 16th 2002
Posts: 1876
You see, the blood reference would also be true if it were blue. Since blood is blue... it's only red when we see it since it gets oxidized as it comes out of your body.

If you look at the veins on your palm... they're blue-ish.

But, yeah... I still think that the company should reevaluate their logo. Maybe replace the globe with some little kid's head.. or something. :D
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Jul 1st 2003#111119 Report
Member since: Jun 16th 2002
Posts: 1391
All lies MJ! Your blood looks blue because it's below your skin.

Edit: I just looked on Google and found:

"First thing: Blood is *never* blue. Blood is described as dark red (venous) or bright red (arterial). Our veins look blue because we are looking at them *through* our skin. The blood inside them is dark red and it doesn't reflect light very well. The blood you see when you get hurt is usually venous blood. Arterial blood comes out in spurts. It spurts every time the heart beats. I hope you never see that."

http://www.globalclassroom.org/blublud.html
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