Accurate Colour Reproduction

I have a bunch of wooden colour samples which need scanning for a website, but have found the scan result are usually off from the real thing. Understand that it's not going to be possible to get a 100% match, would would like to have something which is quite close to how it looks in real life.

there are text labels on the wood in white, after scanning the text appears as colour #a2b5c2 (blueish-grey), the wood itself is a dark brown but appears much lighter. have managed to find a picture of how it should look, compared to the one I scanned.

Should look like this:


Scan looks like this:


Any suggestions on what adjustments should be made to get these to match? there are about 9 other wood samples this needs to be done to also, so copy/paste isn't an answer

Thanks

In general all images scanned or taken with the use of automatic functions tend to go to mid grey. Turn off automatic functions. You can always use, either levels, curves or colour balance to remove blue cast and to adjust the colour. Just remember that most of the public doesn't have calibrated screens, and your image may mean nothing as a reference.

Regards